Nubo
Nubo is a children's clothing brand that values simplicity, both in style and choices. For three years, I was responsible for the brand's content strategy and social media. During this period, the account grew organically from 2,000 to 13,600 followers.
Services
Social Media, Branding
Client
Nubo
Year
2021 - 2023
Nubo's communication should be clear but also demonstrate affection and care. Posts were divided into three categories: products, lifestyle, and seasonal content. With well-defined values and the creation of content frames, consumer appreciation for the brand grew exponentially. In terms of design, the clearer and more efficient, the better, as transparency is one of the brand's values. The artwork highlighted product details and consistently used graphic elements that emphasized the brand, such as clouds.
Product Details
Talent, creativity, and hard work are the combination that comes to mind when I think about Maryellen.
I have had the pleasure of working with Maryellen for almost 2 years now. She is responsible for social media at Nubo and does a wonderful job. She is always eager to contribute ideas for the business, is aware of trends, and communicates easily. She shows incredible commitment to her work and a strong grasp of details.
It is noteworthy how she sets ambitious goals for herself and pursues them with remarkable determination and faith.
I highly recommend her as a graphic design professional.
— Marina Braga, CEO
