Porter Summit
The Porter Summit 2025 is an event that connects condominium market leaders, managers, and innovation experts to foster learning, networking, and solutions for the future of condominiums.
Services
Branding, Packaging
Client
Porter
Year
2024
Porter launched this national event in 2020, originally called "Sou Síndico," with the first edition having 600 participants and the second one 1600. Aiming to reach a broader audience, the name was rethought and became Porter Summit. The term "Summit" refers to the peak, symbolizing the height of one's professional career.
In the rebranding process, the goal was to create a versatile logo that maintained Porter’s visual identity while conveying fluidity, modernity, and professionalism. The 2024 edition was the largest so far, with 2400 participants from all over Brazil.
I was responsible for producing all the materials related to the Summit, including the media kit, email marketing, social media graphics, participant kits, and the entire event set design.
PR package
We created an advent calendar with a 7-day countdown to the ticket price change. Each gift revealed highlighted the main features and attractions of the event. The kits were sent to influencers in the condominium market across Brazil.
